Acceptable Use Policy (AUP)

This MsgTap Acceptable Use Policy (“AUP”) governs your use of the services provided by MsgTap (referred to as “we,” “us,” or “our”). This policy is designed to ensure compliance with applicable laws, prevent misuse of the services, and protect the interests of our customers, their contacts, and our company’s reputation. By using our services, you agree to abide by this AUP. The examples provided here are not exhaustive and are subject to change. Any undefined capitalized terms will have the meaning assigned to them in our Terms of Service.

We reserve the right to enforce this AUP at our sole discretion using appropriate methods. Non-compliance with this AUP may result in suspension, termination, or prohibition of your use of the services under our Terms of Service.


Spam Policy

You may not send spam through our services.

What constitutes spam?

  • Spam generally refers to “unsolicited bulk email or text messages.”
    • Unsolicited: The recipient has not granted permission to receive communications.
    • Bulk: The message is part of a collection of similar messages.

Spam also includes one-to-one commercial emails or texts that violate the U.S. CAN-SPAM Act of 2003 or other applicable anti-spam laws.

Prohibited actions:

You may not use our services to:

  • Send spam in violation of applicable laws.
  • Use harvested or scraped contact lists.
  • Send messages to outdated or inaccurate addresses.
  • Misuse email headers or domains to conceal the origin of messages.
  • Include false or misleading content, including in subject lines.
  • Use our trademarks or logos without prior written consent.

Contact Lists

  • You must only use contact lists where recipients have explicitly opted to receive your communications (e.g., via “Join My Mailing List” features).
  • Consent obtained from surveys, event registrations, or social media interactions (e.g., “likes” or follows) is not sufficient.
  • If a recipient has not confirmed their consent via a “confirmed opt-in” feature, you are prohibited from sending messages to that recipient.

Restrictions on Use

When using our services, you agree to the following:

Prohibited Access

  • Do not access or modify our services using unauthorized methods, such as bypassing content protections or access controls.
  • Avoid automated tools (e.g., bots, spiders, crawlers) for unauthorized use.

Improper Usage

  • Do not overburden our systems or attempt unauthorized access to our infrastructure.
  • Do not reuse templates, images, or other resources provided through our services without proper use of the services themselves.

Content and List Restrictions

  • Do not send communications to third-party or purchased lists, or lists lacking direct consent from recipients.
  • Avoid incentives encouraging recipients to forward messages in non-compliant ways.

Misuse of Services

  • Do not use services to circumvent fees, send unauthorized messages, or improperly distribute content.

Prohibited Content

The following content is strictly prohibited on our platform:

  • Exploitation of minors: Includes child sexual abuse material (CSAM) or any content harmful to minors.
  • Personal information: Unauthorized use of private or sensitive information.
  • Hate speech and offensive content: Content promoting violence, discrimination, or harassment.
  • Malicious activities: Introduction of malware, phishing attempts, or other harmful code.
  • Deceptive practices: False or misleading information designed to deceive others.
  • Illegal goods or services: Includes pornography, drugs, counterfeit products, or weapons.

Prohibited Industries

Certain industries are associated with higher abuse risks and are prohibited from using our services, including but not limited to:

  • High-risk financial services (e.g., payday loans, debt collection).
  • Pyramid schemes or multi-level marketing.
  • Gambling, cryptocurrency, or unregulated health products.

Trademark Use

You may not use our trademarks, logos, or other branding elements without prior written permission. Misuse of these items is strictly prohibited.


Reporting Violations

Suspected violations of this AUP can be reported to us at abuse@msgtap.io. We will review all reports and respond as deemed appropriate.


General Terms

Violating this AUP may result in immediate termination of your account, removal of content, or other actions at our sole discretion. We may disclose your information to comply with legal requirements or prevent abuse. Changes to this AUP will be posted on our website, with updates effective immediately. Continued use of the services indicates acceptance of the revised policy.